Mr. Prince Kofi Amoabeng is a retired captain of the Ghana Armed Forces. He founded UT Financial Services, which later became UT Bank under the UT Holdings. Mr Amoabeng was the first CEO of UT Bank / UT Holdings, and retired from the position several years ago. He was one time recognised and awarded as the most respected CEO in Ghana, and also the overall Best Entrepreneur of the Year 2010, among others. He says…
This book will educate you on wealth creation in a simple and innovative way; the other objective being to help boost the Small to Medium Scale Enterprises (SME) Sector.
I have learnt through my experience in business that to be successful you must love people enough to want to see their lives improve, and then you must fall in love with your product / service, for some reason; know and love how that product / service helps people. With your love for people and your love for the product / service, you have a business that will be unmatched. That’s what it takes, but we are all ‘pre-programmed’ to want to be doctors, engineers, accountants and so on; which is good, but not good enough to become truly rich because really, these are all areas that are in the middle income bracket. Yes, with savings, you can do a few things but it is ‘tough’ in that bracket, and you are not likely to break the barrier and become truly rich, where you will have money in excess of what you can ordinarily spend. This book provides that insight and guides you to appreciate what it takes to become truly rich and financially free! I think it presents a good challenge to people who have good formal education, and who can and should change things in our country and in Africa as a whole.
True wealth creation has for so long been left to the not-very-educated ones. The few very educated people I know who have ventured into basic businesses have made things work. For instance, though I had a degree and was an accountant, I went into money lending; an area that hitherto was not for the very educated. I think that background made a world of a difference because then, I could make something different out of it. People should really move away from their comfort zones, risk and venture into more rewarding areas and become truly rich; the book helps in that light.
David has done well in coming up with a book that should help the Youth and Practitioners in the Small to Medium Scale Enterprises (SME) Sector, especially. The approach is good; it really sets you prepared so as not to take things for-granted, in the light of the numerous challenges involved in the Wealth Creation process, especially in Africa where systems are not structured enough. The book gets you to have the mindset and the resolve to face the challenges.
I recommended the book highly; even for students in business, I think it will help prepare them better.
Enjoy the experience!
Prince Kofi Amoabeng (Capt. Rtd.)
You may click here to see the Preface